Those with a love for podcasts and streaming content to wireless speakers, though, should strongly consider Spotify. Those who are more interested in music videos may opt for YouTube Music. At the end of the day, choosing which music service to use comes down to personal preference. Apple’s market share is likely to keep shrinking as other players grow, but.

Or they might simply see more value in subscribing to YouTube Premium and getting both the benefits of that service and YouTube Music as a package deal.įor everything Spotify can offer - from an expansive selection of curated playlists to features that help users find new music like Discover Weekly and Release Radar - it can't offer those certain perks the way YouTube Music can. The data I hear is that across the industry is that Spotify makes up 10 of the market now while Apple is still at 60. Stream music in lossless audio, download songs and play them offline. They might be as interested in watching the latest music video for a track as they are about listening to the track itself. Listen to your favourite songs, artists and playlists on Apple Music. That being said, those who already subscribe to YouTube Music have likely done so in pursuit of a specific experience.

Spotify has never published an net profit. Podcasts and third-party support will be important selling points for plenty of potential music service subscribers. Spotify generated 9.66 billion revenue in 2021, a 22 increase year-on-year.

Apple music vs spotify market share